HomeCompete i18 DiscoverMeet the Brands: Always Save

Meet the Brands: Always Save

Open Price Point or Best Value on Shelf

-

An opening price point brand consumers can trust. That’s what the Always Save® brand means for AWG member retailers. Hundreds of key value items across the store carry the opening price point or best price per unit of measurement, every day. Always Save® products are backed up by a 100% guarantee, ensuring quality products that compete for even the most budget-conscious customer’s business.

  • 550+ products
  • Departments: center store grocery, dairy, frozen meat and seafood, bakery, produce, health beauty & wellness, non-food
  • Good, consistent quality
  • Comparable assortment and pricing to Aldi or Dollar General. 
  • Basic flavor options
  • Best everyday opening price point or best price per unit of measurement

www.AlwaysSaveBrand.com

Smart deals start with Always Save! Quality products at everyday low prices. That’s what the Always Save®brand means for my grocery basket. With budget-friendly low prices on hundreds of staple items across the store, I’m sure to find an Always Save®product at a price I can smile about, guaranteed!

Consumer perspective

Always Save Fresh

Value-driven options make the up the core selling proposition of Always Save fresh items. Consumers looking for convenience at a great price can choose from these delicious offerings without sacrificing quality:

  • Cakes
  • Mini donuts
  • Large and mini croissants
  • Danishes
  • Turnovers
  • Cinnamon Buns
  • Mini cornbread
  • Breaded Chicken
  • Burgers
  • Bacon
  • Fish Sticks
  • Catfish Nuggets
  • Onions
  • Apples
  • Potatoes
tractor

Must Read

Award-Winning Campaigns that Drive Sales & Consumer Engagement

AWG Brands continues to demonstrate its commitment to the grocery industry by launching impactful marketing campaigns that resonate with both consumers and retailers.

AWG Brands

Welcome

The time is right for private brands! In today’s uncertain economic times, consumers are seeking value every day. According to the 2024 “Power of Private Brands” study by FMI - The Food Industry Association, 94% of shoppers purchase store brands at least occasionally. In addition, 55% of shoppers have been purchasing more private brands over the past year, compared to only 28% purchasing more manufacturer brands.