




A System for 15% Shrink Reduction
The smartest way to control grocery store shrink loss, better known as ‘internal gross margin erosion’, is to use a data-informed, holistic, collaborative, people-centric, store-by-store approach. We would add that recognizing that data’s purpose is to trigger specific behaviors, processes, and practices that will get you up to an 18-20% gross margin boost in just the first 100 days.
Pricing Strategy
According to Nielsen shopper surveys, >50% of shoppers’ price perception is driven by the price on 10 or less items. Spending time in retail or being a shopper, we know the top items right off the cuff; milk, eggs, bread, bananas. How do we identify all the other items that are important to our shoppers?
In-Aisle Digital Signage: Transforming the Grocery Experience
The retail industry is rapidly embracing in-aisle digital signage to enhance customer engagement and improve operational efficiency. From revolutionizing store workflows to creating dynamic in-store media channels, digital signage has become a game-changer for grocery retailers. By integrating innovative solutions from VusionGroup, GroceryTV, and LG, retailers can reimagine the shopping experience while unlocking new revenue streams.
RMN – Don’t leave money on the table
AWG's Retail Marketing Network (RMN) empowers member retailers to achieve greater sales and profitability through cutting-edge marketing solutions. By leveraging advanced technology, data insights, and targeted campaigns, RMN enables retailers to connect with customers in meaningful and personalized ways. From digital advertising to tailored promotions, the platform drives product visibility, increases shopper engagement, and fosters loyalty. With a focus on measurable outcomes, RMN equips member retailers with the tools they need to stay competitive, maximize revenue potential, and deliver...
What are healthy benefits?
The term “healthy benefits” refers to pools of money made available to consumers to spend on health and well-being through public and private funding. Some of the programs funding healthy benefits have been around for decades, but new ones have rapidly proliferated in the last five years.